A renovation-aficionado, political junky, new mom, and queen of the perfect button down, this entrepreneur truly does it all—including designing an exclusive line of her famous shirt for Tuckernuck. We head to her home in Washington, DC to see what this rockstar go-getter is all about.

 

After an internship at W Magazine in New York, I ended up in DC with an internship at the White House followed by a job at a lobbying firm. It makes sense then that in founding The Shirt I created something that has some degree of frivolity to it, but at the same time does something serious. -Rochelle

 

While I was working in politics, I wore button downs all the time to work. But they never fit. If I wanted my shirts to fit across the chest, I had to size up but then they were big everywhere else. I would safety pin my shirts closed at the chest. I now have two patents on the technology I invented, all seamlessly designed into The Shirt (hidden buttons that prevent gaping.) -Rochelle

I always have my shirt unbuttoned low and with the sleeves pushed up. I like giving it a little edge. I rearranged the buttons so that the first unbuttoned button at the chest hits at just the right place. I usually pair it with leather (year round). Alternatively, I think it’s super cute when I see customers buttoning all the way up to the neck. -Rochelle

My own style tends toward a little more trendy, so I love that Tuckernuck has really edited the collection to look like Tuckernuck. A button down shirt can be for anyone, but Tuckernuck shows how The Shirt for Tuckernuck is polished and classic but most of all, fun. -Rochelle

What's your go-to style advice? Dress for yourself. Where are you from? San Diego, CA In what place are you the happiest? At a ranch in the Arizona desert riding horses. Or in my kitchen cooking. What’s your favorite outdoor activity? Window shopping with my husband and daughter. What do you never leave the house without? My grandmothers’ rings. Instagram Crush? I like the glamour of Erika Bearman What's the last thing you googled? "What's the smallest size wellies come in for a one year old. " Cats or dogs? Hamsters What's on your fall reading list? What Happened by Hillary Clinton. And Gio_graphy for my coffee table. Favorite thing about living in DC That the change of seasons is really celebrated. w your most exciting moment as an entrepreneur When Oprah named The Shirt her “Must Have Fashion Item of the Year” on her show. It was a giveaway too, so the audience went wild.

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